Do Consumers Care About Privacy Changes?
People say that they care about their privacy, but do they care enough to actually do anything about it? If, given the opportunity, will they take action and opt out?
Social Platforms
Watch Now: Apple vs. Facebook
Apple is putting in new restrictions on how data can be shared within the iOS platform. And Facebook isn’t having it. Hear what’s happening in the great tech showdown.
How Social Platforms Use Cookie & User Data
As we prepare for a cookie-less future, learn how The Trade Desk is looking to Unified ID technology as a better alternative to the third-party cookie.
Clash of the Tech Titans 2: Facebook’s Solution to the iOS14 Privacy Requirements
With the privacy update to iOS14 coming, Facebook has unveiled details on how the platform will help offset the upcoming loss of user data: AEM and the Conversions API.
Clash of the Tech Titans: Apple, Facebook, and the Fight over User Privacy
An update in iOS 14 will include a policy change on user privacy that will upend marketers’ and various ad networks’ ability to target iPhone users.
Watch Now: The Winners of Social
Hear why LinkedIn may be uniquely positioned above other social channels, data integrations will go unphased, and organic social is more important than ever.
Watch Now: The Push to Opt In
With the iOS data privacy changes, Facebook is making a big effort to educate their users on why it’s important to ‘opt in.’
Watch Now: Will Social Be Spared?
While social channels rely on in-platform data, third party cookie integration also plays an important role. How will changes in consumer privacy impact social advertising?
Apple, Facebook, and Mainstream Press
While the mainstream press has begun to cover the battle between Apple and Facebook, there’s a lot more you need to know.